Capability statement FireBrands

A DBA of SCUBAzen, LLC. Small business, Venice, California.

UEI
VMBLDJ443WV7
CAGE
Assigned on SAM activation

Eric Levine, Founder and Principal

eric@firebrandsco.com · 201-248-0343

firebrandsco.com

Email or call to discuss a specific requirement.

Core competencies

  • AI Implementation. Automations, agents and workflows for mission and operations work, with human review built in and handed off to your staff.
  • AI Training. Role-based training for federal teams on safe, practical AI use, from fundamentals to building their own workflows.
  • Strategy & Operations Consulting. Plans with owners, milestones and metrics, an operating cadence, and decision-ready briefs for leadership.
  • Web & Answer Engine Optimization. Public websites that people, search engines and AI assistants can find and cite. Took a new site to a 33% citation rate in Google's AI answers across 59 tracked searches.
  • Data & Dashboards. Pipelines from source systems to the dashboards leadership reads, with AI-assisted analysis over your own data.

Differentiators

  • Builds and runs production multi-agent AI systems without an engineering team: research, content generation, quality review, publishing and reply triage, plus a daily-synced analytics warehouse across 4 businesses.
  • Principal-delivered: the person who scopes the work is the person who does it.
  • Simple to buy: accepts the government purchase card for micro-purchases.

Key personnel

Eric Levine, Founder and Principal. MBA, Strategy and Technology, UCLA Anderson. MA, Accounting, UNC Chapel Hill. CPA (inactive). BA, University of Michigan.

Past performance (key personnel)

  • Meta: go-to-market programs 2020–2024

    Led strategy and operations for Meta's go-to-market program and its Creator initiative across Facebook and Instagram, coordinating 10+ global teams.

    In-market effectiveness up 300% and costs down $100M+. Creator initiative grew Instagram downloads 20%.

  • Meta: Entertainment Partnerships 2019–2020

    Ran strategy and operations; led the merger of the Facebook and Instagram Partnerships teams (500 staff).

    Revenue grew from $200M to $1.2B a year. Operating scale up 30%, efficiency up 35%.

  • Eagle Solutions: technology clients 2024–2025

    Overhauled strategy planning, budgeting and spend processes for mid-to-large technology companies.

    $25M in efficiencies identified and prototype spend cut by $15M.

  • Virgin Hyperloop: Spain partnership 2017–2018

    Built the financial model and strategy for the Spanish Center of Excellence.

    Signed government MoU: $135M in funding for a $500M facility.

  • StratEngine AI (FireBrands) 2024–present

    Built and operates an AI strategy platform: a multi-stage agent pipeline that researches a question and returns a sourced plan.

    Covered by USA Today and International Business Times.

NAICS541512 Computer Systems Design (primary) · 541511 Custom Programming · 541519 Other Computer Services · 541611 Management Consulting · 541613 Marketing Consulting · 541618 Other Management Consulting · 541690 Technical Consulting · 611430 Management Training

PSCDA01, DF01, R408, R410, R499, R799, U008

Established July 2024. Company data as submitted to SAM.gov, Oct 27, 2026.